Wisconsin

  • $189 million purchased from U.S. suppliers
  • 181 international nameplate dealerships
  • 7,540 dealership jobs
  • $354 million dealership employee compensation
  • 107,573 new vehicles registered in 2018
  • 44% market share of new vehicle registrations in Wisconsin

Vehicle Sales in Wisconsin

International Automakers sold 67% of the green vehicles in Wisconsin in 2018
International Automakers sold 107,573 new vehicles in Wisconsin last year
International Automakers' share of vehicle sales in Wisconsin was 44% last year

Sources: The 2018 Global Automakers and AIADA Economic Impact Survey, AIADA’s membership roster, NADA DATA, WardsAuto InfoBank, IHS Markit Vehicle Registration Data, the U.S. Bureau of Labor Statistics, and The University of Michigan Transportation Research Institute 1998 study prepared for the Association of International Automobile Manufacturers (AIAM). Automobile manufacturers participating in the 2018 Global Automakers and AIADA Economic Impact Survey: BMW Group, Honda, Hyundai, Kia, Mazda, Mercedes-Benz, Mitsubishi Motors, Nissan, Subaru, Toyota, Volkswagen Group, and Volvo Cars.

International Automakers' Presence in Wisconsin

BMW
  • Dealerships
Honda
  • Dealerships
Hyundai
  • Dealerships
Jaguar Land Rover
  • Dealerships
Kia
  • Dealerships
Mazda
  • Dealerships
Mercedes-Benz
  • Dealerships
Mitsubishi Motors
  • Dealerships
Nissan
  • Dealerships
Subaru
  • Dealerships
Toyota
  • Dealerships
Volkswagen
  • Volkswagen Parts Distribution Center - Pleasant Prairie
  • Dealerships
Volvo
  • Dealerships

Our Members